Deathly Hallows’ “Aggressive Marketing Campaign”


Read Mugglenet’s exclusive and removed information concerning Deathly Hallows advertising; including aggressive marketing campaigns and Twilight. From the MuggleNet news story, Warner Brothers to launch ‘aggressive marketing campaign’ for Deathly Hallows in June:

As we get closer to the November release of Harry Potter and the Deathly Hallows, Part 1, the question on everyone’s minds is: when will the promo train begin to roll?

To date we’ve only received two (1, 2) official stills and one trailer from the film.

Tonight we’re learning that those small numbers will change in June, when Warner Brothers plans to launch an “aggressive marketing campaign that launches with Twilite [sic]“. This bit of information comes from Kelly O’Connor – Vice President of Exhibitor Services for Warner Bros. Domestic Theatrical Distribution. She’s in charge of the WB trailers and advertising materials for theaters in the United States and Canada.

By ‘Twilite’, Ms O’Connor is referring to The Twilight Saga: Eclipse which arrives in theaters June 30th. We wouldn’t be surprised if Deathly Hallows promo material starts appearing slightly before the Eclipse release.

Thanks to MuggleNet reader Scott, who got in touch with Ms. O’Connor recently.

This MuggleNet news story has now changed it’s title to EDIT: Information concerning Deathly Hallows advertising and now reads “At the request of Warner Bros. we’ve had to remove this information.”

Our thanks goes to Google Cache for retrieving this juicy piece of news. :)